If there’s anything as popular as Pop Music, it is Pop Music. Really, Pop is one among the most well-received genres in the world, and Pop artists/bands have a relatively easy time skyrocketing to the top of the charts and gaining virality on the radio. Pop music is truly easy listening with a catchy edge, but if there’s anything that makes me dislike the style, it is always the generic and unoriginal songwriting. It’s quite hard to find an artist that actually use instruments to create a catchy tune instead of depending on computerized beats. I have nothing against computerized beats, but it really is cliche and repetitive after listening to albums and albums of it.
Like I said, it is hard to find a Pop musician that digs into the instrumentals to create their tunes. But the long search did point me to the Brooklyn-based ambient Pop band Cigarettes After Sex. Whether it is the soothing and melodious instrumentation or the highly seductive vocals courtesy Greg Gonzalez, CAS is one among the few Pop bands around that doesn’t skip originality and ready-made beats. Their uniqueness lies within their instrumentation and the deliverance, which is absolutely evident in their latest EP Crush.
Comprising of two tracks, Crush is CAS’s offering to the long list of albums released this year. “Crush” and “Sesame Syrup” both live up to the CAS quality and are brilliant takes on ambient Pop. Their lyricism might seem provocative, but it’s Greg’s delivery that makes CAS stand out among the rest. “I want to watch you when you’re trying on your clothes,” and other seductive moments in the EP serves up a total runtime of merely 9 minutes, leaving you wanting more. But you will get all the feels of watching a 2-hour long romantic movie in just 9 minutes.
Crush, though a short album, is definitely a beautiful addition to the flawless Cigarettes After Sex discography. The band is all set to take the music industry by storm and their unique take on Pop will continue to inspire many artists to come.
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